Jerry Jones says NFL is close to adopting an 18-game regular season
Dallas Cowboys owner Jerry Jones suggested that the NFL is nearing an agreement to expand the regular season to 18 games, according to the report. NFL owners have been pushing for the additional game, though the players association has signaled resistance to the proposal. The expansion would require buy-in from the union, making labor negotiations a key hurdle.
Why it matters
For brands: Additional regular-season games could expand sponsorship and advertising inventory for league and team partners.
For media: An expanded schedule would likely increase the number of broadcast windows and rights revenue opportunities.
For athletes: An 18-game season would mean more wear on players' bodies and could affect contract and health-safety negotiations with the NFLPA.
Read the full story at The Athletic
Sources
- The Athletic: Cowboys owner Jerry Jones: 'I don't think we're far away' from 18-game NFL schedule
- CBS Sports · Garrett Podell: Jerry Jones reveals when he thinks NFL expands to 18-game season, but process to get there is complicated